"My dad works here!" campaign

May 13, 2019

On May 13, 2019, a "My dad works here" campaign was launched within the COLAS Europe Group.

MY DAD WORKS HERE!

Safety campaign to increase awareness of road users to improve safety of Colas employees

Road construction projects represent our main activities. Our employees work regularly on construction sites with presence of road traffic. How many times have you seen such construction site? Your speed limit is gradually slowed down. You pass by the machines, the trucks, the smell of fresh asphalt and the people who call such sites their daily workplace.

Road construction are at heart of our activities, therefore road safety belongs to the long-term priority of the Colas Group. Campaign My Dad works here! was created to bring such construction sites into the attention of all employees, their families as well as general public. Colas Europe launched the campaign with logos created in thirteen different languages versions. 

As a part of our daily business, we put in place safety norms and procedures, secure the construction sites in order to create a safe working environment for our employees.

Despite all of the effort, we cannot control the behavior of third party road users. However, we can inform, persuade and motivate the public to be aware of the risk related to road construction sites and to change their behavior accordingly.

You can discover more in a video, created by National Asphalt Pavement Association, for their similarly focused campaign called 'Watch for us', created in co-operation with Washington State Department of Transportation. (Colas is a member of NAPA).

Attachments

COLAS News

Dec 3

Revitalization of the area - II/210 Western bypass Sokolov-Svatava (Stage III)

The II/210 road is relocated along the western edge of the city from the Chebská intersection to the Kraslická one.

Nov 15

Reconstruction of the Plumlovská street

On 1/11/2019, a ceremonial opening to traffic of the project "Reconstruction of the Plumlovská street" in Prostějov was held.

Aug 28

COLAS CZ becomes a patron of the Secondary School in Nový Bydžov

We became a patron of the Secondary Technical and Craft School in Nový Bydžov.

Aug 16

COLAS CZ on the D10 highway near Mladá Boleslav

We try to reduce the risk of traffic accidents at construction sites executed under traffic.

Jul 15

WATTWAY – a new life for roads

This is a unique project of the COLAS company. In principle, it is a "solar road", where the solar energy is used like in standard photovoltaic panels.

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